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Registration open for Oct. 7 Dewey Goes Pink 5K

September 16, 2017

The Starboard is gearing up for its biggest fundraising event of the year, Dewey Goes Pink and the Gugie Run, a 5K run/walk to benefit the Delaware Breast Cancer Coalition. Registration is open now for the event Saturday, Oct. 7.

Dewey Goes Pink has grown significantly since it was first founded in 2011 by Starboard owner Steve "Monty" Montgomery and Body Shop Gym owner Adam Howard. It's now a multi-event fundraiser with The Big Wheels Race, which took place Aug. 12 and raised $4,500 for Dewey Goes Pink.

For Montgomery and Howard, the growth is endearing and celebratory. The cornerstone event, the Dewey Goes Pink weekend, is a tribute to the most important women in their lives, their mothers. Both men's mothers battled breast cancer, but ultimately saw different outcomes. Howard's mother is a breast cancer survivor, and Montgomery's mother sadly lost her 25-year fight with breast cancer. It is in her honor that the race is affectionately dubbed The Gugie Run.

The funds raised last year by Dewey Goes Pink were $68,000, bringing the six-year total to nearly $300,000. Montgomery’s mother was a fan of the Delaware Breast Cancer Coalition, which helps locals by providing everything from transportation to cancer screenings to wigs, blankets and other support services for those with breast cancer. It focuses solely on breast health and is an excellent resource in Delaware.

For Montgomery, honoring his mother and serving the community are two of the best parts of the weekend. He said, "While this started as a tribute for me to my own mom and will always be personal to me for that reason, today it's about each participant and their loved ones they are here to represent. We are all affected in one way or another, and this is a day to come out, celebrate, remember and just be with friends and loved ones as we throw an amazing event filled with food, drink and live music like nobody else."

Following the race, Montgomery and the Starboard staff will host an after party that includes all the trimmings one would expect from best bar in Dewey Beach: an amazing pig roast and food spread, live music, ice-cold beer and cocktails, and as always, the wonderful company of new and old friends.

People can be involved in the race itself, or by simply being a guest, or being a sponsor of the event. For more information or to register, go to deweygoespink.com.

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