Applebee's kicks off summer of fundraising for Alex's Lemonade Stand with July 1 toast

June 30, 2014

A monthlong campaign of fundraising for Alex’s Lemonade Stand Foundation kicks off Tuesday, July 1, with more than 890 Applebee’s nationwide participating in fundraising events. To commemorate the fundraising kickoff, regional restaurant locations, stretching from the Greater Baltimore area through the Greater Philadelphia area, including Rehoboth Beach, will be involved in a lemonade toast.

In the 10 years that Applebee’s has been raising funds for ALSF, the local restaurants have raised a combined $3.2 million in funds by donating a portion of each lemonade sale through the restaurants’ Summer Squeeze promotion.

In addition, eight Corner Bakery Cafe locations in the Greater Philadelphia region will be participating, extending the support and reach of the ALSF fundraising efforts.

“We are always so proud, and continue to be impressed by the level of enthusiasm that our stores have toward the Alex’s Lemonade Stand fundraising campaign,” said Jeffery Warden, CEO of The Rose Group. “It’s so nice to have them all come together to support such a great, local cause. We look forward to this every year!”

Alex’s Lemonade Stand Foundation has grown from the front yard of 4-year-old cancer patient Alexandra “Alex” Scott in 2000 to become one of the nation’s leading philanthropic organizations fighting childhood cancer.

Locally, guests who donate $5 receive a coupon for a free kids' meal or frozen lemonade during their next visit at participating restaurants along with the chance to win Free Applebee’s for a Year.

Also, Applebee’s restaurants will be hosting a variety of events, including lemonade stands, bake sales, donation nights and more. Contact a local Applebee’s for further information and event details.

Alex’s Lemonade Stand Foundation focuses on encouraging and empowering others, especially children, to raise money and awareness for childhood cancer research for treatments and cures.

For more information on this year’s Alex’s Lemonade Stand Foundation fundraising efforts, visit Rehoboth's Applebee’s restaurant.

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