Bancroft Construction rebrand reflects growth in Mid-Atlantic

April 25, 2021

Bancroft Construction, an award-winning premier construction management company in the Mid-Atlantic region, announced the launch of its bold new brand which includes a new logo, updated website and powerful messaging.

The new brand will complement the firm’s corporate growth to showcase Bancroft as a leading construction management company in the Mid-Atlantic Region.

The branding update is a result of Bancroft’s unprecedented growth and success over the past decade. Bancroft increased its presence in the central New Jersey market and recently relocated to a larger office in Princeton to better serve clients and the community. As a result of its rapid growth in the Delmarva region, Bancroft opened an office in Salisbury, Md., in 2020 and has completed a multitude of noteworthy projects in the region.

“Bancroft’s success in nearly five decades is directly attributed to our talented staff and the shared commitment of our clients, trade partners, and design professionals who treasure long-term, positive relationships built on the basic principles of trust, honesty, and integrity,” said Greg Sawka, president and CEO. “2020 was a year like none other around the globe, and it ultimately created a pivotal moment for us to reflect on how we can better serve our clients and communities. Our culture and guiding principles drive our professional and personal interactions, and the positive feedback we receive daily from our valued internal and external stakeholders illuminates what makes Bancroft unique. Bancroft has an unwavering commitment to Be Better in all that we do. We are better because we are passionate about our customers and their vision. We are problem solvers who are solutions-driven, and we treat everyone with respect during the process. We are approachable and do not build barriers – you have easy access to every person at Bancroft, regardless of their title, and we genuinely care about you and your project. We are your partner and understand that we work with people to build projects and we take on your project as our own. Give us a call to find out more on how we can partner on your next endeavor!”

Bancroft collaborated with Aloysius Butler & Clark, one of the region’s largest advertising agencies, also headquartered in Wilmington, on the new brand.

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