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PATS Aircraft Systems rebrands; modernizes name to Aloft AeroArchitects

Conveys what the company is all about
November 20, 2015

PATS Aircraft Systems has announced it is changing its name to Aloft AeroArchitects. While the name change took effect Nov. 18, the transition process will occur during the balance of 2015.

The new company name is the result of a detailed market positioning study, resulting in recommendations for PATS to best align its go-to-market branding with the reality of what’s happening in PATS’ business today and the strategic outlook for its future. The new name and branding tie together a heritage of highly innovative products and services, while also more accurately reflecting the company trajectory for the future.

Certainly the term “Aloft” speaks for itself in terms of PATS’ deep roots in aerospace, but also recognizes the firm's level of quality and customer service. Whether customers are working on a VVIP interior completion project, purchasing single Hollingsead International avionics trays, or contracting for an STC certification project, they have lofty expectations for delivered value. It was important to reflect the high level of expectations and capability as the essence of the new brand.

The term AeroArchitects is a nuance in the industry that creatively and accurately conveys exactly what the company is all about. All of the more than 300 staff are experts at what they do and, collectively, are creating the vision to advance the industry. The firm asks employees to constantly reconsider the process and seek better ways; to be architects of the process, design, installation or any role they play in the success of the company.

Aloft AeroArchitects will continue to deliver on the existing stable of products and services which PATS has delivered across several decades. Similar to the continuance of the long-recognized Hollingsead International product grouping, the PATS name will remain as a well-recognized product line for the industry-leading, extended-range, auxiliary fuel systems.

The Aloft AeroArchitects hangar services business will continue to service the Boeing Business Jet operator community. Aloft will also continue to provide complete levels of aircraft maintenance for all aircraft, and increase its focus on innovative solutions for interior and systems modifications which reduce downtime for such enhancements while increasing the capabilities of the aircraft systems to keep up with the rapidly evolving technologies for connectivity and regulatory requirements such as ADS-B and FANS.

Aloft AeroArchitects President and CEO John Martin said, “It’s an exciting opportunity for us ... to create a new identity that both maintains the essence of what PATS has achieved in the last 40-plus years, while providing focus on the newer growth sections of our business. We have made great efforts to pay homage to a heritage of innovative products, an entrepreneurial spirit and customer support which we’ve nurtured in recent years as PATS Aircraft Systems.

"Our new identity as Aloft AeroArchitects serves as the basis for a renewed focus on a pioneering approach to our opportunities, an exacting execution of our core strengths, and a collaborative approach with our customers and partners, all of which are delivered by world-class employees with passion and integrity.”

Aloft AeroArchitects’ campus is located at the newly rebranded Delaware Coastal Airport and includes its FAA Part 145 Repair Station, STC & PMA ODA and aircraft systems manufacturing.

Go to www.aloftaeroarchitects.com for more information.

 

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