Coldwell Banker Resort Realty hosts dog adoption event
Joining hundreds of Coldwell Banker offices and animal shelters around the country Sept. 28, Coldwell Banker Resort Realty in Lewes and Grass Roots Rescue joined forces to host a Homes for Dogs National Adoption Weekend event.
Grass Roots Rescue volunteers brought adoptable dogs to the brokerage office. Pet Smart donated adoption packets. Giveaways included dog treats and bags from Tail Bangers in Millsboro.
Caldwell Banker Resort Realty and Grass Roots Rescue extend thanks to the following sponsors who donated to the event: Groomingdale’s Pet Salon, Pet Station Salon, Seaside Pet Salon, Concord Pet, PUPS of Lewes, Station on Kings, Pro-Spect Inspection Services, AmeriSpec Inspection Services, Reliable Inspection Services, Tunnell & Raysor, and Oak Construction.
“Coldwell Banker would like to thank the Lewes community for participating in our Homes for Dogs project! We are lucky enough to help people in the Lewes community find new homes every day,” said Julie Gritton, broker and branch manager. “Now, we extended that service to pets in need. It’s a win-win. Our second year was bigger and a great success with all the local businesses supporting this great cause.”
The nationwide adoption weekend was part of the Homes for Dogs Project, a four-year campaign launched by Coldwell Banker Real Estate LLC and www.Adopt-a-Pet.com, North America's largest nonprofit pet adoption website.
In just the first year, the organizations helped facilitate more than 20,000 adoptions. Coldwell Banker launched Old Dog New Dog in May 2018, a national advertising campaign which told the stories of a family and an older homeless dog who found each other thanks to the Coldwell Banker agent who was volunteering at a pet adoption event.
Old Dog, New Dog was the highest-rated real estate ad of 2018, according to Ace Metrix, the leader in measuring the impact of television and digital advertising. The ad earned top marks for likeability and is the second-highest rated real estate ad ever, right behind last year’s Somebody to Love, also from the Coldwell Banker brand.
“At Coldwell Banker Resort Realty, we strive to support the community and give back in any way possible. Being community-minded is a core value at the organization level and among the Realtors in all four branches,” said Kathy Newcomb, senior vice president of marketing and consumer engagement.
For more information for any organization interesting in partnering for a cause or event, call Gritton at 302-645-2881. Coldwell Banker Resort Realty’s Lewes office is at 800 Kings Highway, Lewes.
